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Project Analytics helps you understand how people use a site after it is published. Open the project workspace and select More → Analytics. Analytics begins collecting new visits when the project is live and Visitor analytics is enabled. It is enabled by default. Preview visits are not counted, and an unpublished project does not collect new traffic.
Analytics uses anonymous browser sessions for traffic totals. It does not identify visitors or create a persistent profile that follows someone across separate visits.

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View your traffic

1

Publish the project

Analytics needs a live site. If the project is not published, the Analytics page shows a Publish action instead of traffic.
2

Open Analytics

Select More → Analytics. Traffic from the project’s *.r21.dev address and connected custom domains appears in the same dashboard.
3

Choose a period

Use the period picker to view today, yesterday, the last 24 hours, 7, 14, 30, or 90 days, or the current month.
4

Select a metric

Choose a summary metric to update the trend chart, then review the source, page, device, and country breakdowns below it.

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Metrics

A one-page visit has a recorded duration of zero because there is no second page view to measure against.

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Breakdowns

  • Source shows where a visit began. Visits with no usable external referrer appear as Direct.
  • Page shows which paths visitors opened.
  • Device groups visits into Desktop, Mobile, or Tablet.
  • Country shows a coarse country result when one is available, otherwise Unknown.
These totals describe recorded browser traffic, not every request to the site. Tracking protection, disabled JavaScript, network failures, and automated-traffic filtering can make Analytics totals lower than server request counts.

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Turn Visitor analytics off or on

1

Open Publishing settings

Go to More → Project settings → Publishing.
2

Change Visitor analytics

Turn Visitor analytics off to stop collecting new visits, or turn it on to resume collection for a live project. You do not need to rebuild or republish.
When analytics is disabled, More → Analytics shows an Enable Analytics action. Turning it back on collects new traffic from that point forward; it does not recreate visits from the disabled period. Existing history remains available until it reaches the 90-day retention period or the project is deleted. Unpublishing also stops new collection.
As the site owner, you are responsible for any visitor notice or consent required in your jurisdiction. See the Privacy Policy and Cookie Policy for processing and storage details.